22 Aug

Monetization has always been the biggest problem all social media companies have tried to grapple with.

Can a social media company be hugely successful in monetizing without losing its passionate user-base? It happened to Myspace, it happened to Facebook and I think, it is now happening to Twitter. In the quest for big money, the companies end up losing their soul. The latest Twitter move to enforce a stricter set of rules for its application programming interface

16 Aug

Just last week, Google announced that it will demote the search rankings of websites that receive a high volume of copyright infringement notices. Outwardly, this may seem to be a reasonable thing to do, but there are several problems with Google doing this. And the problems range from not just unfairly punishing websites that may not be guilty of copyright infringement but extend to Google’s own principles- that day by day, seem to be changing as per their convenience.

15 Aug

Now that we are aware of the features / services available with a web host, let us get our hands dirty and get down straight to business. Consider the position of a small business owner (Online Store owner), who is highly dependent on ecommerce to sell his products. For such a client, it is highly essential to maintain his site up to date while marketing his product simultaneously. The business requirements of the client can be narrowed down to the following

14 Aug

‘Web Hosting’ is a word that one would find splashed along the length and breadth of the ‘World Wide Web’. But what exactly is web hosting? Web hosting is a term that refers to allotment of a portion of the ‘www’ to a client enterprise / individual either through sale or a leased contract.

The client can use this space to market their business (small / medium / large sized) on the internet and also interact with their customers for unmarred business development in the right direction. The person renting out that space, along with a functioning server, is called a provider or a host typically. And the person using the service is called the client.

10 Aug

Paying real money to buy imaginary things may sound crazy, but Zynga-a company that sells such imaginary things made millions in 2010 and filed for an IPO last year.

Unlike other games, that make you pay upfront, social or mobile games like Farmville and Sims Social make money on a model that’s based on play-for-free, get hooked and pay to get ahead.

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