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17 Aug
Nestio Nestio

Nestio: Apartment Rentals in Real Time

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Ever thought you'd found the perfect apartment listing -- only to schlep across town and discover that the place has six apps ahead of you? Or was rented before the ad finally went public?

What if rental information could be found, stored and analyzed online -- for both renters and landlords/brokers -- and updated in real time?

That's the idea behind Nestio, founded by a pair of New Yorkers who well understand the pain of dealing with a system that relies on white boards and fax machines. Frustrated by the time and effort required to locate and secure living space, Caren Maio and Mike O'Toole spent a year interviewing NYC-based renters, brokers and landlords to find a common solution.

So how does Nestio work?

  1. Nestio provides renters with web and mobile access to its database of listings.
  2. Preferred listings can be organized on a map that also compares features -- square footage, rental cost, distances to key landmarks, like work.
  3. Saved listings sync to the mobile app, update in real time and can be shared with friends.
  4. Thanks to an improved feature, landlords and brokers can now save listing floor plans and photos, which also sync in real time, permitting instant communication with renters about available properties.

For now, Nestio's business remains focused on New York -- Maio claims to have a 15% share of landlords on board -- though other markets are beginning to appear on the iPad screen.

Somebody rented that dream studio? Then head to the next best place, without a wasted commute, for you or your prospective roommates.

It's a matter of getting the right app. And driving results in real time.

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Read 2625 times Last modified on Saturday, 17 August 2013 10:02
Jim Lillie

Jim began writing for newspapers and designing for publishing companies at a time when both industries were just beginning to make the switch from manual to digital platforms. Jim lives in Boulder, Colorado with his teenage son.

Website: www.jimlillie.com
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