While Twitter is known as one of the most popular social media sites, with more than 214 million "active" users, but just how active are those users? Those millions may regularly log in and read tweets posted by others, but are they contributing tweets themselves?
According to a new report from Twopcharts, the answer is, largely, no. In fact, nearly 44 percent of those 214 million users have never sent a tweet. Instead, they use the service to follow the posts of others, often watching the activity of the many celebrities and other public figures who are active on the site. Many also use the site to follow current trends, Twopcharts reported, logging in to watch some of the many debates that break out on the site.
Twitter users will soon see a new feature on Tweets that will take them directly to news stories related to certain posts. The new feature, which has been in testing since July, will appear when someone posts about a newsworthy item, adding "Related Headlines" whether a headline has been linked by the poster or not.
The feature will appear only on the permalink page, which means users won't see it on their newsfeeds or even on the poster's profile page. Three links will be included, with the user provide the option of seeing more if they desire. It gives users the opportunity to find out more information about a news item without having to conduct a separate Google search for information.
For a while, Instagram seemed to be the darling of the social media world, with younger users flocking to the site to post pictures of their every waking move. Then came Vine.
Owned by Twitter, Vine is a video-sharing social media site that allows users to easily put together and upload six-minute video clips. Not to be undone, Facebook's Instagram, owned by Facebook, recently announced the addition of video clips to its photo-sharing service. But Instagram's new service lacks usability--one of the top tests for customer engagement.