The vivid yellow background and red title type bring to mind the packaging of Kodak products of yesteryear. And that's partly the point of Gudak, a device that uses an iPhone to re-create the disposable camera experience -- something thought to have become obsolete, given the ubiquity of smartphones outfitted with cameras.

Screw Bar, which created Gudak, has adorned the yellow background of the "label" with the following instructions:

"1 day/24 shoots available

Re-loadable after watching a full advertisement -- video

Wait up Full -- 3 days after you finish your roll to develop

Development process will not start unless you finish the roll

There is no PREVIEW!! Believe your instinct!! Have fun!!"

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